Whether you’re thinking about going into business for yourself as a franchisee, or you’ve a successful business you would like to franchise, it would pay you to get to know the advantages and pitfalls of franchising. Take the advice of Britain’s top franchise specialists.
Franchise World magazine
Bi-monthly magazine
This is Britain’s longest-established and leading franchise news magazine for both franchisees and franchisors. It includes regular leading-edge articles on the issues of the day, the latest franchise launches (complementing the listings in the annual directory), and an important section giving details of franchises that are actively recruiting in a wide range of businesses.
Founded in 1978, the magazine is published bi-monthly. Appropriate issues include free tickets for a forthcoming British Franchise Association (BFA) supported franchise exhibition.
Annual subscription: UK £25; other countries: £35.
Just published: British Franchise Directory & Guide 2012
UK annual franchise directory, 28th Edition
This directory is essential for newcomers to UK franchising, whether a prospective franchisee or franchisor. It lists more than 1,300 franchises now trading in Britain, and includes articles by the leading franchise specialists in business consultancy, the law and the banks.
To make it easy for readers to draw up a short list of franchises they would like to consider, the directory lists them by trade category and alphabetically.
In addition to the advisory articles explaining every aspect of the franchise system, the directory contains specimen franchise contracts (including a master franchise agreement). The foreword is by Sir Bernard Ingham, president of the BFA. Now in its 28th year, the directory is the most authoritative in its field.
UK £15; other countries: £20.
How To Franchise Your Business – Grow your business by creating and managing a franchised network
By Brian Duckett and Paul Monaghan
Two of Britain’s most experienced franchise consultants provide a practical step-by-step guide for businesses who want to consider franchising as a way of growing into a national or even multinational network.
As principals of Britain’s largest franchise consultancy, The Franchising Centre, they have called on their long experience of guiding hundreds of clients successfully through the process of setting up and piloting their first franchise units through to establishing a UK network and in some cases going on to franchise internationally.
They point out that franchisors tend to be very open about how they operate and are happy to share their experiences of both the good and bad times. This has enabled the authors to produce a book that can help both prospective and practising franchisors at any stage in developing their system to avoid the heartaches and costly mistakes that can occur.
UK: £16.99; other countries £18.
Franchisor’s Handbook – Your Duties, Responsibilities and Liabilities
By John Pratt
John Pratt takes franchisors firmly by the hand to guide them through all the practicalities of launching and developing a franchise system that conforms to best practice as defined by the BFA.
On aspects where opinions may differ, he offers his definitive solution because, as he rightly says, simply giving alternatives is “the least helpful to busy franchisors who need firm guidance on how to proceed.” It is this straightforward and unambiguous advice that makes his book so valuable to aspiring and existing franchisors.
One of Britain’s most successful franchise lawyers, Pratt has more than 25 years experience in advising franchisors. He has his own practice, Hamilton Pratt and, as legal adviser to the BFA, plays a pivotal role in ensuring that the industry’s self-regulatory procedures remain strong enough to ward off any threat of franchise legislation.
UK: £18.50; other countries £24.
Franchising Exposed
By Chris Gibson
Whether you are considering buying a franchise, or franchising your business, this book explains how to make the right decisions. It provides essential advice for franchisees and franchisors so both sides can understand how to get the best from the franchise partnership.
Chris Gibson has been at the forefront of the global franchise industry for over 10 years. There isn’t anything he doesn’t know about operating a successful franchise business, or what those thinking about buying a franchise should consider.
“I have known Chris for many years and his book contains very practical tips for franchisees and franchisors, all gained from first hand experience.”- Mark Scott, director of franchise development, NatWest/RBS franchise team.
UK: £13.99; other countries £18.
To order, please call 020 8605 2555 or complete the form below.